Digital transformation is the integration of digital technologies into all areas of business, which dramatically change the way you work and bring value to customers. And it is a cultural change that requires organizations to constantly challenge the current situation, to try, and to be free when they fail.
Digital transformation is important for all businesses, from small to large businesses. That message comes loudly and clearly to every keyword, panel discussion, article, or lesson related to how businesses can stay competitive and relevant as the world becomes digital. What is unclear to many business leaders is what digital transformation means. Is it just an attractive way to say move to the clouds? What specific steps do we need to take? Do we need to design new jobs to help us build a digital transformation framework, or to hire a consulting service? What aspects of our business strategy need to change? Is that really worth it?