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Fresh Supermarket – A Seamless Grocery Delivery App

Research

In addition to desk research, due to limited time availability, we decided to use a questionnaire as a research tool.

The Problem

Due to this global pandemic, most of us prefer buying groceries online. Buying online groceries saves a lot of time and also removes the risk of going outside.

The Approach

An efficient online grocery app that provides customers with options like easy add to cart, multiple payment modes, 1-2 days delivery, and more.

Goal

To identify the challenges that customers encounter while purchasing groceries both online and offline, and to improve the loopholes for improving their shopping experience.

Designing a research-informed solution that addresses customers’ specific needs and goals for a better online grocery shopping experience.

Target Audience

The targeted audience could be anyone, as grocery is something that everyone needs. But as this is a mobile app so we are focusing more on people between 18-45 years.

Persona

We conducted multiple interviews with many people to know the pain point and what they want? So we can find various pain points and find out the solutions.

Conor

Age: 23 Years
Profession: Student

Conor is a student and is living with friends. He usually has to attend online classes and didn’t get enough time to step outside to buy groceries. So, he basically prefers buying groceries online.

Pain Point

  • Don’t want to step outside to buy groceries.
  • Faster delivery required.

Solutions

  • He easily see the restuarant and food rating
  • He want good and hygiene food

Medeline

Age: 30 Years
Profession: Homemaker

Medeline is a homemaker and she has a very busy schedule. She has to prepare food 3 times for the family and due to this pandemic, she avoids stepping outside. Alike others she also prefers purchasing groceries online.

Pain Point

  • Faster delivery required
  • Offers and discounts on shopping

Solutions

  • Faster delivery within 1-2 days
  • Daily, Weekly, and Monthly exciting offers and discounts

User Flow

Wireframes

Final UI Design

Other Designs

Typography

Color Palette

Grocery delivery apps are trending among people and it won’t be wrong to say the on-demand grocery industry will continue to grow. The benefits and ease of grocery shopping apps offer to customers, who don’t want to go out to local stores and do shopping themselves.

Fresh Supermarket is one of our online grocery delivery app case studies. If you want to launch your own online grocery delivery app, then get in touch with us and develop the best and the most efficient grocery delivery app.

Some Market Stats of Online Grocery Delivery App

  • Grocery shopping is a $1.04 trillion market globally, and in 2020, the percentage of online grocery sales grew to 10.2% or $106 billion according to a study by Mercatus.
  • In the US, online grocery shopping is expected to grow from 34% of the grocery market at the beginning of 2020 to 55% to 66% in 2024 according to Business Insider Intelligence.
  • Another large player in the online shopping market, Amazon, has reported that its app downloads have increased by 20% since January 2020.

Features of Our Fresh Supermarket Mobile App

Customer Side App

  • Profile Creation and Editing
  • Signup and Login
  • Search Groceries
  • Checking Grocery Stores
  • Add to Cart Option
  • Schedule Orders
  • Payment Gateway
  • Order History
  • Real-Time Order Tracking
  • Customer Feedback – Reviews and Rating Option

Admin Panel

  • Registration and Profile Management
  • Admin Dashboard
  • Content Management
  • Order Management
  • Push Notifications
  • Loyalty Program Offers and Schemes
  • Analytics

Delivery Side App

  • Registring and Editing the Profile
  • Order Management
  • GPS Tracking and Maps
  • Status Update
  • Delivery History
  • Digital Wallet

Grocery Store Side App

  • Inventory Management
  • Order Notification
  • Accept or Reject Orders
  • In-app Chat and Calling
  • Manage Payments
  • Customer Support
  • View Feedbacks

Benefits of our Fresh Supermarket App

  • Increasing Sales Potential
  • Increasing Customer Base
  • Boosting Mobile Advertising Potential
  • Making your store look more trendy.
  • Expanding Business with Efficient App Development
  • Expand Your Business with Customization
  • Integrating with POS software.

Why CodeStore Technologies for Developing your Online Grocery Delivery App?

CodeStore Technologies is a leading web and mobile app development company in India and the USA helping many small and medium businesses in developing the most robust and flexible mobile apps for their business. We have a team of experienced developers who are capable enough to develop the best ever online grocery delivery application for our clients.

If you have any queries then feel free to share them at: sales@codestoresolutions.com or call us at USA & Canada +1 (213) 814-4265.

Author

Ajay KumarAt CodeStore, our team leverages my expertise in full-stack engineering—specializing in .NET, NodeJS, AngularJS, and more—to solve complex problems and drive technological innovation. As CEO, I've been instrumental in advising businesses on digital strategies, embodying a commitment to successful technology integration.
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